2022 Quarterly Social
Commerce Report

This report evaluates several different areas of quarterly market research in terms of what factors consumers are considering during the product research phase, how influencers are fitting in and performing in the eCommerce space, and more. In this report, you'll discover valuable insights such as:


35% of consumer electronics sales on YouTube came from influencers with between 500k-600k subscribers


Consumers are building their carts and making decisions around Amazon Prime Day purchases up to 1-2 months in advance


→ Only 6% of consumers rated Star Ratings as their most trusted resource when doing product research

gen.video 2022 Quarterly Social Commerce Report