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A well-known CPG brand and gen.video collaborated to create engaging content and drive immediate sales for their brand during Prime Day.
A top consumer packaged goods brand needed to be top of mind with their customers on one of the busiest shopping days, Amazon Prime Day.
We partnered with influencers known for their clean home organization and for their expertise on finding deals. Influencers posted quick social content on TikTok showcasing the easy buying process, un-packaging of what they received and linked directly to Amazon to drive immediate conversions.
Less for Cost Per Click
For Amazon Prime Day, we were looking to promote new household products being used by a variety of different influencers on TikTok, Instagram, and YouTube. We recruited a diverse team of influencers on the platforms to spur product awareness and purchases during Prime Day for our client.