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Performance Marketing Made Easy with Awin Power 100 Winner

We are super excited to announce that Awin has named part of their Power 100 for our role in Redefining Affiliate for the industry. We take a lot of pride in this effective endorsement of ...

Bill Hildebolt Ranked #1 by G2 as the 'Easiest to do Business With' for Spring 2023

G2 recently released their Spring 2023 reports highlighting and ranking the various competitors in the popular industries around the world. G2's advanced scoring methodology uses a combination of ...

Blake Vita

New Product Releases: Influencer Performance Metrics Updates & More

We are excited to announce some updated to's performance analytics area. The development team is calling it a "Patch" but apparently the marketing team doesn't know what that term means ...

Blake Vita

Proof that Influencers are the Best Affiliate Marketers

When you think of influencers as marketers, what benefits come to mind? Awareness is the easy answer, as is brand lift, brand loyalty, and cost effectiveness. But what most marketers overlook is that ...

Caitlin Kramer

Three Influencer Marketing Strategies that Have Evolved Over Time

Social Media and Influencer Marketing are ever-evolving industries that are difficult to stay in front of. Marketers can easily fall behind on what’s working in their strategies as platform ...

Blake Vita

It's a Shoppable World: How to Create the Perfect Shoppable Experience

Developments in the world of social media have led to countless revolutions in the way that content is generated, shared, and ultimately monetized. With that, marketers are testing what works best ...

Blake Vita
Top 5 Things to Keep in Mind When Working With TikTok Influencers

Top 5 Things to Keep in Mind When Working With TikTok Influencers

TikTok's platform has over 750 million users worldwide according to Insider and is now the third largest of the Big Five worldwide social networks. With the hundreds of thousands of creators on ...

Andrea Ramos

Analyzing and Optimizing Your Digital Shelf

Immersing your target consumers in the most effective journey through the purchase funnel is a vital piece of the ever-evolving puzzle of marketing success. Since there’s no sure-fire way of ...

Blake Vita

Top 3 Reasons Why Brands Should Focus on Video Product Reviews

Often when thinking about differentiating a product in a highly saturated market, brands think about what information would make a consumer realize the benefits of their specific product over the ...

Blake Vita

Influencer Marketing Platform,, Announces Shopify Integration

We are excited to announce our new partnership with Shopify. Together, and Shopify will provide a more comprehensive measurement framework across the full sales funnel for influencer ...

Blake Vita

Influencer Marketing: The Ideal Recession-Proof Tactic

According to the official definition of ‘recession’,the U.S. has been in a recession since Summer 2022 with two consecutive quarters of a fall in GDP. Even the social giants like Meta arereporting ...

Blake Vita

New Product Releases: Groundwork™, Discovery, & Influencer Profiles

New Product Releases: The Groundwork™, Discovery, and Influencer Profiles Tools

Blake Vita