Influencer Marketing in the Era of Social Commerce One of the biggest reasons why marketers are flocking to TikTok, in particular, is because the...
Embracing customer education through influencer marketing is key for successful ecommerce because today's buyers are more educated than they've ever...
gen.video just released our 2021 Influencer Marketing and Social Commerce Report. In it you will find data, insights, and trends on how influencer...
For years, YouTube has been the place for entertainment and mindless video consumption. For many, it is also a place for product research, education...
Instagram launched its new feature Reels its answer to TikTok.
How to achieve influencer marketing success in 2020. Tips for optimizing your campaign.
Navigating the influencer marketing landscape can feel like an intimidating venture for brands new to the space – especially with the increased focus...
Trends in the beauty industry move at lightning speed. A new lipstick color or anti-aging serum can be in one minute, out the next. With new products...
YouTube's hope for Fashion is that fashion brands will start to work with more influencers to create compelling original content.
Last Friday, Westbrook posted a 40+ minute tell-all video titled “Bye Sister…” rehashing their fight and explaining how Charles “completely...