2021 Influencer Marketing and Social Commerce Report
gen.video just released our 2021 Influencer Marketing and Social Commerce Report. In it you will find data, insights, and trends on how influencer marketing campaigns are driving engagement and sales via YouTube.
gen.video and Geometry Global research study focused on the impact Influencers are having on the shopping process. Data was gathered from 1,000 consumers to assess the impact of influencer marketing and social media on purchase behavior and gain new, actionable insights across different demographic groups, product categories and retail environments.