Traail™ Influencer Marketing Statistics 

Seamlessly track ROI of influencer, paid media, social, and digital programs through gen.video's 2022 award-winning Traail performance tracking tool.

gen.video Traail Performance Tracking Tool
gen.video Traail Performance Tracking Tool

Traail™ Influencer Marketing Statistics 

Seamlessly track ROI of influencer, paid media, social, and digital programs through gen.video's 2022 award-winning Traail performance tracking tool.

Optimize Your Influencer Marketing Strategy

The gen.video Traail™ influencer marketing platform provides insights and performance measurement by social platform, retailer, influencer, creative and more.  

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Determine ROAS through direct eComm sales

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Discover preferred retailers per influencer and platform

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Optimize customer basket targeting by analyzing item-level data

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Optimize influencers, creative and paid in real time

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Measure purchase intent based on carted value

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Retarget interested customers via Facebook pixel

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Track brand sales lift across entire portfolio


Add To Cart Button

Make transactions even more seamless by automatically adding products into consumer carts on Amazon and Walmart. This creates the ability to increase basket size, while also saving consumers time when buying multiple products for recipes, DIY projects, daily routines, and more.

gen.video Add to Cart Button

Omni-Channel Strategy

Work with multiple retailers at the same time to determine which channel partner your target consumer prefers.  Enhance your omni-channel retail marketing strategy by optimizing programs over time to increase sales through the right partners.

gen.video Omni-Channel Strategy
gen.video Omni-Channel Strategy

Omni-Channel Strategy

Work with multiple retailers at the same time to determine which channel partner your target consumer prefers.  Enhance your omni-channel retail marketing strategy by optimizing programs over time to increase sales through the right partners.

Built-in Broken Link Check and Redirect

Our Dynamic Links feature will automatically redirect consumers to your working backup product page links if they click a link that is:

  • Directing to a product page where the product is out of stock

  • Directing to a broken or dead link

 

Large Website Images-Nov-16-2022-08-18-34-7353-PM
Large Website Images-Nov-16-2022-08-18-34-7353-PM

Built-in Broken Link Check and Redirect

Our Dynamic Links feature will automatically redirect consumers to your working backup product page links if they click a link that is:

  • Directing to a product page where the product is out of stock

  • Directing to a broken or dead link

 

Marketing Analytics Tool

Not only can you see total sales, but you can see exactly which of your products are being purchased along with anything else in the customer basket. 

Amazon, Walmart, Target, Best Buy, and more provide entire product feeds of every product being purchased.

Use this digital marketing analytics tool to optimize all of your online spend. 

gen.video Marketing Analytics Tool
gen.video Marketing Analytics Tool

Marketing Analytics Tool

Not only can you see total sales, but you can see exactly which of your products are being purchased along with anything else in the customer basket. 

Amazon, Walmart, Target, Best Buy, and more provide entire product feeds of every product being purchased.

Use this digital marketing analytics tool to optimize all of your online spend. 

Unlock the Power of Connection

Contact us today to learn more about our platform, performance analytics and entire portfolio of managed services.

Schedule A Demo