GEN.VIDEO'S INFLUENCER MARKETING SERVICES.
Full funnel marketing solution
Today's consumer is on their phone being entertained and inspired by the videos they watch.
From impression to conversion, we ensure brands show up.
gen.video reaches the connected consumer to answer their questions and convert them into customers.
"Jumping at my screen shimming & shaking!”
“Loving this!”
“FAB!!!!!”
Actual Client Comments.
681
MILLION
People watching video content from our campaigns.
15
MILLION
Shopping sessions tracked from our campaigns.
Let us help you with your creator efforts
We've got a team of seasoned-strategists to build the plan and a production house to create the magic of storytelling for brand
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Insight led, data driven strategy
01
Creator Discovery
Identify and vetting of creators from micro, macro, or celebrity
02
Channel Strategy
Understand audience dynamics so content is created with intention
03
Content Development
True storytelling magic comes when the creator is brought in early
04
Holistic Planning
Integrated planning with larger marketing initiatives aligns efforts
05
Paid Media
The most effective creative is amplified across social, retail, OTT and In-Store
End to end support from a team of experts
Strategic guidance and support for enterprise brands to ensure your investments in influencer marketing drive impact.
1. Kick Off
Pin down the KPIs, discuss creative strategy, establish timeline and next steps for all parties.
4. Creator Briefing
Creative briefs, supporting materials and a briefing call prior to concepts shared
7. Engage Shoppers
Beyond social metrics we will track down funnel traffic and shopping behaviros
2. Creator Selection
Vetting partners before they are presented to you to ensure brand-safe, reliable and within budget
5. Revisions
Stakeholders provide any feedback on first drafts and approve revised content
8. Reporting & Insights
Live performance in client dashboard and wrap call to discuss learnings
3. Product Delivery
Once contracted, we work with creators to match them with the right product and handle the shipping
6. Distribution
Final content delivered and if scoped, posting to social channels begins
24/7 Support
A dedicated Account Supervisor, and access to specialists as needed
Activate on key channels
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