Jessica Thorpe

Sep 7, 20252 min read

partnrup.ai launches new creator marketing platform powered by AI-Agents (rebrand announcement for gen.video and Lionize)

Jessica Thorpe

Jul 22, 20253 min read

How Shopify Brands Are Scaling with Creators: gen.video at Amplify NYC

Jessica Thorpe

Jul 22, 20253 min read

How to Build a Creator Community That Scales Social Engagement (and Protects Your Brand)

Jessica Thorpe

Jun 17, 20254 min read

gen.video acquires Lionize to Unlock Full-Funnel Creator Commerce with AI

Jessica Thorpe

May 29, 20254 min read

gen.video Earns G2’s “Easiest to Do Business With” Influencer Marketing Platform for Enterprise and SMB

Jessica Thorpe

Apr 23, 20253 min read

Edits New Creator Editing App by Instagram Deep Dive at Launch

Jessica Thorpe

Mar 3, 20254 min read

Why Amazon Inspire Didn't Work. What it Means for Social Commerce.

Jessica Thorpe

Feb 12, 20253 min read

Valentine's Day Influencer Marketing Ideas + Strategy

Jessica Thorpe

Jan 20, 20253 min read

TikTok vs. YouTube Shorts: Choosing the Right Vertical Video Platform

Jessica Thorpe

Jan 20, 20252 min read

TikTok vs. Instagram Reels: Choosing the Right Vertical Video Platform

Jessica Thorpe

Jan 20, 20252 min read

TikTok vs. Instagram Stories: Choosing the Right Vertical Video Platform

Jessica Thorpe

Jan 20, 20253 min read

TikTok vs. Snap Spotlight: Choosing the Right Vertical Video Platform

Jessica Thorpe

Jan 20, 20254 min read

Vertical Video Platform Comparison: TikTok vs Instagram vs Snap Spotlight vs YouTube Shorts

Jessica Thorpe

Jan 20, 20253 min read

Edits, an Instagram app set to launch in March - a CapCut Clone

Jessica Thorpe

Jan 19, 20256 min read

What to do about the TikTok ban for Brands and Creators

Jessica Thorpe

Jan 13, 20253 min read

A whole new creator collaboration platform for managing partnerships and UGC at scale

Jessica Thorpe

Nov 12, 20243 min read

Time to Reconsider Retail Media Influencers

Becky Young

Sep 19, 20241 min read

‘Tis the Season to Start Planning Your Influencer Marketing Holiday Shopping Campaigns

Kaila Stein

Sep 17, 20242 min read

What TikTok's New Partnership with Amazon Means for Brands

Jessica Thorpe

Sep 9, 20244 min read

A Message from Our CEO: Expanding Creator Commerce Solutions with partnrUP and Bounty Acquisition