gen.video Blog

Ecommerce

Prime Day 2019: Who Came Out On Top?

Another year, another record breaking Prime Day in the books. To no one’s surprise, this year’s retail event was as big as ever surpassing Amazon’s...

Influencer Marketing

How Beauty Brands Can Learn From Creators

Trends in the beauty industry move at lightning speed. A new lipstick color or anti-aging serum can be in one minute, out the next. With new products...

Influencer Marketing

YouTubers Driving Holiday Purchase Intent

YouTube is a primary destination for product research and whether it is to show up in search or to have YouTube ‘celebrities’ endorse your product,...

Influencer Marketing

Marketing Match Making

Finding the right individual and personality to properly represent your brand can be overwhelming and intimidating but when done strategically it can...

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